The question
“How do I fix this?”
A customer is working through a real-world problem in your category—plumbing, electrical, home services, and beyond.
When people ask what to do, who to call, or where to start, your business should be ready to enter the conversation. We build and manage focused ChatGPT Ads campaigns for small businesses.
Read the ChatGPT Ads insightsPlain-English guides for small businessesEvery day, people use ChatGPT to work through real problems, compare options, and decide what to do next. This is what that moment could look like for your business—whether you run a service company, a restaurant, an auto shop, or a local experience.
CHATGPT “Here are a few Austin barbecue spots worth exploring.”
Your business could be one of them.CHATGPT “Here are a few local surf schools to explore.”
Your business could be one of them.Looking at electrician options in San Diego—here's what we recommend.
A local option for electrician in San Diego.
Give us three details. The conversation updates so you can see how your niche and service area shape the first idea.
Concept preview only. No OpenAI affiliation, placement, or performance promise.
ChatGPT Ads management is the strategy, setup, creative, measurement, reporting, and optimization behind a business’s paid presence in relevant ChatGPT conversations. BuiltRad handles that work for small businesses through the client-owned OpenAI Ads Manager account, with ad spend paid directly by the client.
People use ChatGPT to work through everyday questions, problems, and choices. OpenAI describes the ad opportunity around exploring options, comparing alternatives, and deciding what to do next. For a small business, that means showing up with the right offer, in the right service area, at the right moment.
A customer is working through a real-world problem in your category—plumbing, electrical, home services, and beyond.
We build the message around your niche, your service area, and the reason someone should choose you.
The customer moves directly from asking ChatGPT a question into your booking pipeline.
We have a strong background in performance advertising across Meta and Google. Our focus now is narrower: ChatGPT Ads. We believe conversational discovery is the future of advertising, and we are getting into this field early and aggressively.
We map what your customers ask when they need help in your category.
We write direct creative for your offer, niche, and operating area.
You approve the campaign, own the account, and control the budget.
We show what changed, what we learned, and what we do next.
Your ad budget is separate and goes directly to OpenAI. BuiltRad’s fee stays flat, visible, and easy to stop.
Clear scope matters when the channel is new. Here is the honest version.
No. Your business pays advertising spend directly through its own OpenAI Ads Manager billing account. BuiltRad does not mark it up.
No. We can build and manage the campaign, but OpenAI controls delivery and relevance. We focus on a strong local offer, useful creative, clean measurement, and better decisions over time.
You share your business, category, and service area. We show you the kind of customer question and recommendation moment your first campaign could be built to meet. It is a planning concept, not a placement promise.
You do. The account, billing, approvals, and final business claims stay with your company. BuiltRad manages the work inside the access you authorize.
We’ll map the first campaign, the budget guardrails, and the decision points before any spend is activated.
Talk through the opportunityYour billing, access, approvals, and final business claims stay with you.
Google and Meta instincts, adapted for conversational discovery.